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ProLine Fishing's MANUFACTURES:
Hall of Fame fisherman Roland Martin's two fishing rod lines using his own design specifications. Roland Martin Tournament Grade I Roland Martin Tournament Grade II	6 complete rod lines designed by legendary fisherman Gary Roach: Mr Walleye® Series Mr Walleye® Select Mr Walleye® Superpro Mrs Walleye Mr Walleye® Blue Water Mr Walleye® Icepro

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What's New:

5/7/2009 ProLine Passing on ICAST ProLine Fishing has decided not to exihibit at this year's ICAST show in Orlando, July 15-17. We came to this decision after looking at the costs involved, as well as sales from last year's show in Las Vegas, at which we did exhibit. We find the costs of exhibiting at the show to be quite high, and showing little to no sales return. Last year, we went through considerable expense to attend the show in Las Vegas, and discovered attendance to be down from year before, and potential new customers had already made their plans and purchase commitments prior to the show. In addition, the membership dues associated with the ASA's business model make it exteremely hard on smaller companies such as ourselves. While we will not be exhibiting at the show, we will be in attendance in Orlando to facilitate some face to face meetings. 3/27/2009 ProLine Appoints SSA Marketing, LLC as Sales Representatives! We would like to welcome onboard our newest sales representateives, SSA Marketing, LLC, as exclusive manufactuer reps for Michigan, Illinois, Indiana, and Ohio. SSA Marketing has strong relationships with distributors, retailers and dealers in the region and will greatly assist us in bringing our products to market in these areas. For contact information, please give us a call! 3/10/2009 ProLine Appoints F & G Outdoor Sales as Sales Representatives! ProLine would like to welcome F & G Outdoor Sales to our family as our exclusive manufactuer representatives and sales agents for the Northeast region. F & G has a long history in the fishing industry, and will be insturmental in further developing our mutual business in the Northeast. F & G will be our exclusive rep in the states of Pennsylvania, Maryland, New York, Deleware, New Jersey, Connecticut, Rhode Island, Massachusetts, Vermont, New Hampsire, Maine, and the District of Columbia. For contact information, please give us a call! 3/5/2009 Revised Warranty Procedures Effective today, ProLine has revised it's warranty program in an effort to make things run smoother, and provide consistent warranty service to our consumers. We have been made aware that some retailers did not understand the warranty coverage, or the proper procedure, and thus consumers were receiving confusing and often conflicting information. Our new policy now states that all warranty claims are to be conducted directly with ProLine, unless the retailer where you purchased your product has an over-the-counter replacement program. If you are in doubt, you can check the warranty page on our product websites to see a list of retailers providing this service. If your retailer has an over-the-counter warranty replacement program, you return the item to the store in which you purchased it for replacement. All other claims need to follow the procedure listed on our warranty pages, and return product to ProLine for evaluation. If you are in doubt, or have further questions regarding the policy, you can write, email, or call us - we'll be happy to assist you. See our contact page for details. 2/13/2009 University of Mr Walleye - New Website nearly finished! There's been quite a bit of work on the Mr Walleye website. Revisions to product pages, images, and text. One of the new features we will introduce is called simply, "University". It's a collection of tips, each written for a specific method or technique, written by Gary himself. There are also some in-depth articles that cover more material on a wide range of topics. Watch for the "University" nav button, which will appear soon. We hope this helps you catch more fish! 1/12/2009 New, updated websites under construction! Yes, we're adding the content for all of the new prodcuts to come out this year. Please bear with us, as we get the new information and pictures up for you. 1/09/2009 Roland's Tournament Grade I rods on "Fishing with Roland Martin"! See Roland and his guests using his Tournament Grade I rods on current new episodes. The new shows with the rods were filmed last year, but finally made it to the air during August. Tune in to the show on Versus to catch Roland and his guests showing off the latest in tips and tricks, as well as examples of how Roland is using his personally-designed rods. 7/22/2008 ProLine Fishing appoints Gardner Sales Associates as sales representatives ProLine Fishing, Inc. has granted Gardner Sales Associates, Inc. an exclusive sales territory for ProLine's complete product line. Gardner Sales Associates will have exclusive sales responsibility within Minnesota, North Dakota, South Dakota, Iowa, and Wisconsin. Gardner Salse Associates was established in 1969, and has over 100 years of combined experience in the representation of the sporting goods manufacturer. Gardner Sales Associates is based in Eden Prairie, Minnesota and represents various sporting goods manufactuers in 8 states. 3/11/2008 Mr. Walleye® Series Website Enhancements We have added additional content to our Mr. Walleye® Series website, including Gary's columns and articles you may have read in the Minneapolis StarTribune newspaper. In addition we have a complete listing of Gary's Tournament schedule for this year, and an appearance and seminar schedule. We've answered some common questions in the form of a Q&A with our staff, and provided some linking to Gary's sponsors as well. Soon we will be adding info and bios on Gary's sponsorship team, Mr. Walleye® Specialties, Inc, to give you more in depth information into Gary's 12-member team. Lastly you will soon find direct links to short instructional videos, showing off how to use the right equipment and the right techniques to catch more fish. Check back often, as we will be continually adding content over the spring and summer of 2008!   1/30/2008 2008 Products Now Shipping ProLine Fishing has begun shipments of 2008 Roland Martin Tournament Grade I and Mr. Walleye Series rods to retailers and distributors. The brand-new Roland Martin line has seen high interest from retail and consumers alike. Initial ordering has been strong, and we are fielding many requests from retailers to carry the product line. We expect increasing interest throughout the 1st quarter as consumer awareness of the line increases, especially with Roland's use of the rods in his "Fishing with Roland Martin" show on Versus. Our Mr. Walleye products have also experienced strong demand so far this year, as we added 3 new models to the base line, and 5 new Superpro models. The rod series finished with better than expected sales for 2007, and we expect to grow by another 30% during 2008 as well. Currently we are working with Roland on new products for the 2009 season, to include some items outside the Bass market. We are also set to introduce a wide range of additions to the Mr. Walleye product lines, to include some specialty rods for the saltwater market, and some great new products for the spring freshwater market. We are also going to introduce Gary's ice rods for the 2008-9 winter season shortly. Further information is available by contacting us directly. 7/11/07 Roland Martin and ProLine Fishing to Market New Rod Line MINNEAPOLIS, July 11 /PRNewswire/ -- ProLine Fishing, Inc. has entered into a multi-year agreement with Roland Martin to design and produce a series of fishing rods to be marketed under the brand label "Roland Martin Tournament Grade". The initial product line will be sold worldwide through retail, catalog, and distribution for the 2008 fishing season, with further models and series to be developed. Roland Martin will provide the design specifications, rod characteristics, and individual models. ProLine will facilitate the manufacturing, sales, and distribution. Roland Martin is one of the world's most recognizable fishermen. He holds the records for most BASSMASTER Tournament Trail tournaments won at 19 and most B.A.S.S. Angler-of-the-Year titles at nine. In addition, he has made 25 appearances in bass fishing's world championship event, the BASS Masters Classic. He also holds the record of 20, for 2nd place BASS finishes. Roland hosts a top-rated TV program called "Fishing with Roland Martin". ProLine Fishing, Inc. is a specialty manufacturer and developer of fishing rods, reels and accessories with over 35 years of experience. ProLine's products are designed by Roland Martin and Gary Roach, and are sold under name brand labels "Mr. Walleye" and "Roland Martin Tournament Grade". ProLine is located in Minneapolis, Minnesota.